Go To Foundations As A WOC
Finding the right foundation can be a chore. Even after being shade matched at cosmetic stores, foundations can change once it sets in or look even appear completely different in different lighting.
As a woman of color, it can be tough to find proper matches due to the lack of available shades with proper undertones. I can recall numbers times when I’ve been eager to snag a new product and rush to the store only to find that the 5 or 6 shades available don’t work for me. It can be very discouraging.
After much time through trial and error, I have found a few foundations that not only wear comfortably but also match me perfectly. These are the foundations I can not live without. I have normal to dry skin with an even texture. I live for long wear, non cakey, medium to full coverage foundations. I prefer soft, and radiant looks. I it is important to me not to look too red or orange. I also don’t want to look lighter than I am.
Here are 5 foundations that I have been using for the past 6-8 months:
LANCOME


The Lancome foundation stick is my number one for everyday wear. It is super easy to use since it is in the stick form – I typically just do about 3 strips down each side of my face and one across my forehead. I prefer to blend it out with a soft, flat, dense foundation brush like the Sigma F80.

The Lancome liquid foundation is the first product I tried from the brand. I first fell in love with the shade range then the long-wear ability. This foundation can literally be worn from sun up to sun down and won’t budge. I prefer to use a beauty blender for a smooth air brushed finish.

ESTEE LAUDER

Double wear is a foundation that I keep around when I need super full coverage. Once it sets it does not move. One of my favorite things about the brand is you can get a free 10 day sample from the cosmetic counter. I used the sample for a couple of days then went back to purchase and got another sample. It was so satisfying knowing that I was absolutely in love with the product prior to committing.
Sephora


This foundation for me was something I kind of stumbled upon. I purchased a couple of the lighter shades for clients then a couple darker ones. Eventually, I was searching for a summer shade and grab this. I really didn’t fall in love with the foundation until I saw it on my own skin. I love the way it blends. The color does not change. It dries with a nice natural finish. I have been using this one nonstop for about a month.


Black Opal is one of the few drugstore brands that consistently comes through. It is affordable yet performs as well as my high end products. I love the shade range as a woman of color. The coverage is amazing.
Find your Shade with Black Opal
